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Digital Printing VS Reactive Printing

04 September 2025

Digital printing and reactive printing each have their own characteristics and are suitable for different scenarios, making it difficult to simply judge which is better. Below is a comparative analysis of the two:

Process Characteristics
Digital Printing: Utilizes computer-controlled print heads to directly spray dye ink onto fabrics, eliminating the need for engraving. It enables complex patterns and high-precision printing, making it suitable for small-batch customization and personalized demands.
Reactive Printing: Involves a chemical reaction between reactive dyes and fibers for color fixation. It requires engraving (e.g., rotary or flat screen printing) and has a relatively complex process. However, it offers high color fastness and is suitable for mass production.

Cost and Efficiency
Digital Printing: Higher cost for small-batch production, but the cost gradually decreases as order volumes increase. Sampling is fast (typically around 3 days), making it ideal for quickly responding to market demands.
Reactive Printing: Lower cost for mass production, but engraving expenses are high, and the sampling cycle is long (approximately 15-20 days). It is suitable for large-scale production of fixed patterns.

Environmental Friendliness
Digital Printing: Uses eco-friendly inks, produces no excess paste or wastewater pollution, and meets environmental standards.
Reactive Printing: Traditional processes may generate wastewater and excess paste, requiring attention to environmental treatment.

Applicable Scenarios
Digital Printing: Suitable for small-batch, personalized orders, such as customized apparel, home goods, and souvenirs.
Reactive Printing: Suitable for large-batch production of fixed patterns, such as regular apparel and home textiles.

Conclusion: If flexibility, personalization, and small-batch production are priorities, digital printing is superior. If low-cost mass production is the goal, reactive printing holds the advantage. Companies can choose the appropriate process based on order scale, pattern complexity, and environmental requirements.

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